How many businesses can you win if you sell on Amazon? Analyze sales volumes from rival sellers on Amazon, conduct platform-specific keyword surveys, and use tools such as Quantcast Measure, Alexa (Amazon ironically owns), SimilarWeb, and other tools to bring your competitors' websites to life. By spying, you can gain data-driven insights about the location of your target consumers are shopping.
Marketing and long-term growth strategy alignment: Regardless of how Amazon fits into your e-commerce strategy, it's imperative that you create your digital marketing plan in the way that best fits your business goals.
Technically speaking, when selling on Amazon, we work to build permissions within the platform with quality reviews and optimized lists. Whether you're selling directly to consumers or through a variety of online retailers, run SEO, PPC, programmatic, and social media campaigns to increase your online presence in the long run.
Ultimately, understand if , if you sell directly to consumers, or if you sell through other online outlets, or if you need to do both. Is essential.
Contact us now if you need help with your e-commerce strategy or want to ask questions about digital marketing. We look forward to hearing from you.